Kashmir Hill is a tech reporter at The New York Times, where her writing about the intersection of privacy and technology pioneered the genre. Her new book is "Your Face Belongs to Us: A Secretive Startup's Quest to End Privacy as We Know It."
Hill was skeptical when she got a tip about a mysterious app called Clearview AI that claimed it could, with 99 percent accuracy, identify anyone based on just one snapshot of their face.
The app could supposedly scan a face and, in just seconds, surface every detail of a person’s online life: their name, social media profiles, friends and family members, home address, and photos that they might not have even known existed. Could it be true?
Facial recognition technology has been quietly growing more powerful for decades. This technology has already been used in wrongful arrests in the United States. Unregulated, it could expand the reach of policing, as it has in China and Russia, to a terrifying, dystopian level.