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A Simple Way To Be Smart About Your Money

    

  Carl Richards is a certified financial planner and a columnist for the New York Times, where he has a weekly “Sketch Guy” column. Carl has been featured on Marketplace Money and is the author of The Behavior Gap.

In his new book, The One-Page Financial Plan: A Simple Way To Be Smart About Your Money, Richards shares the one question that should be at the heart of your personal finance strategy: “Why is money important to me?” The answer is different for everyone, but it’s a solid foundation for making a long-term plan. The fact is, in a single page you can prioritize what you really want in life and figure out how to get there. How much should I really save?

Joe talks to people on the radio for a living. In addition to countless impressive human "gets" - he has talked to a lot of Muppets. Joe grew up in Philadelphia, has been on the area airwaves for more than 25 years and currently lives in Washington County, NY with his wife, Kelly, and their dog, Brady. And yes, he reads every single book.