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NY law allows state to regulate more telemarketers

A new law aimed at reducing unwanted telemarketing authorizes New York to regulate companies licensed elsewhere that do calling business here. WAMC's Dave Lucas reports.

They will have to file proof of their other licensing or registration with New York's secretary of state.

The measure signed Tuesday by Gov. Andrew Cuomo also prohibits prerecorded calls unless recipients consent, requiring an opt-out provision in the message.

He says the unwanted calls are "intrusive and irritating."

The law takes effect in 90 days.

New York lets consumers place phone numbers in a do-not-call registry against unsolicited telemarketing. It has more than 13 million numbers.

Since 2009, the state has logged nearly 5,000 related complaints and inquires.

In the first quarter of 2011, the Federal Trade Commission recorded more than 61,000 telemarketing complaints from New Yorkers.

Copyright 2012 The Associated Press.

Dave Lucas is WAMC’s Capital Region Bureau Chief. Born and raised in Albany, he’s been involved in nearly every aspect of local radio since 1981. Before joining WAMC, Dave was a reporter and anchor at WGY in Schenectady. Prior to that he hosted talk shows on WYJB and WROW, including the 1999 series of overnight radio broadcasts tracking the JonBenet Ramsey murder case with a cast of callers and characters from all over the world via the internet. In 2012, Dave received a Communicator Award of Distinction for his WAMC news story "Fail: The NYS Flood Panel," which explores whether the damage from Hurricane Irene and Tropical Storm Lee could have been prevented or at least curbed. Dave began his radio career as a “morning personality” at WABY in Albany.