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Vermont Tourism Department Taps Into New Market

By Pat Bradley

Montpelier, VT – The Vermont Department of Tourism plans to launch a new internet tourism strategy targeting some of the Northeast's largest markets. They are also in the midst of a second tourism promotion campaign that's garnering some attention. That's because the state of Vermont decided to market to a completely new audience - Vermonters.
WAMC's North Country Bureau Chief Pat Bradley has more.