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Enviro Groups: GE's New Campaign Skirts PCB Cleanups

By Allison Dunne

Poughkeepsie, NY – The chairman of General Electric announced this week an initiative to develop environmental technologies, and with it, a multimedia advertising campaign, all under the title of "Ecomagination". Environmental groups in three northeastern states say they wish G-E would apply such "ecomagination" to the cleanup of P-C-Bs in the Housatonic and Hudson Rivers. More from WAMC's Allison Dunne.