James Clear is one of the world's leading experts on habit formation. He is known for his ability to distill complex topics into simple behaviors that can be easily applied to daily life and work. His new book, "Atomic Habits: Tiny Changes, Remarkable Results," offers a framework for improving habits - every day.
Clear looks to reveal practical strategies that will teach you how to form good habits, break bad ones, and master the tiny behaviors that lead to extraordinary results.
He draws on ideas from biology, psychology, and neuroscience to create an easy-to-understand guide for making good habits inevitable and bad habits impossible. The backbone of "Atomic Habits" is Clear’s 4-step model of habits: cue, craving, response, and reward; and the 4 laws of behavior change that evolve out of these steps.
James Clear is the creator of The Habits Academy, which is the premier training platform for organizations and individuals that are interested in building better habits in life and work.