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Cold February Kept People Off Ski Slopes

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pixabay.com

For most, warmer temperatures cannot come soon enough after a frigid winter. That’s even true for ski resorts.The winter has brought record snowfall and brutally cold temperatures. You might think that combination would be a boon for ski resorts. But in fact, Tyler Fairbank of The Fairbank Group, which operates Cranmore Mountain Resort, Bromley Mountain and Jiminy Peak, says business is down 5 to 10 percent across the Northeast.

“It’s actually not a very good ski season from a business perspective in that the cold weather of February really knocked down the crowds quite a bit,” said Fairbank.

Fairbank says storms around Christmas and Martin Luther King Jr. weekend also drove visitors away. He hopes the warmer temperatures bring more people to the slopes.

Jim is WAMC’s Assistant News Director and hosts WAMC's flagship news programs: Midday Magazine, Northeast Report and Northeast Report Late Edition. Email: jlevulis@wamc.org
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